AOL has partnered with gay-themed cable network here! to distribute a selection of short form video clips via its AOL Gay & Lesbian channel.The detail entails over 300 video snippets from here!'s library, including the soap opera Dante's Cove and the private eye film Shock To The System: A Donald Strachey Mystery. The here! clips, which range from two to six minutes in length, are ad supported, featuring both pre and post roll video ad spots along with banner ads.
"Partnering with a powerhouse such as AOL underscores our commitment to reaching the gay and lesbian consumer with quality online video options," said Paul Colichman, here! CEO and founder. "The popularity of AOL Gay & Lesbian coupled with here!'s first-rate content will help feed the growing market of the millions of discerning gay and lesbian consumers who seek quality entertainment online."
from Media Week
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